Brand // Web // Illustration

Adam

Tisdale

Currently shaping the brand at Labelbox.

I create brands, websites, and visual systems that make emerging technology understandable.


SELECTED WORKS

01

Reshaping the Labelbox Brand

Helping redefine Labelbox's visual identity for its next chapter through product storytelling, digital experiences, illustration systems, and enterprise marketing.

02

Illustration at scale

Building a modular illustration system that enabled marketers to create on-brand editorial graphics without relying on design for every publication.

Role
Senior Brand Designer

Scope
Brand Systems
Web
Illustration
Campaigns

Role
Lead Brand Designer

Scope
Illustration Systems
Editorial Design
Brand Systems
Marketing

03

Product Storytelling

Transforming complex product interfaces into clear, polished visuals that make new features easier to understand.

04

Visual Storytelling

Translating complex technical concepts into approachable visual stories through a series of editorial illustrations and white paper covers.

05

Tiny Backlog

An ongoing illustration project documenting the games I complete, expanded into a visual identity, digital archive, and interactive avatar creator.

Role
Designer & Illustrator

Scope
Illustration
Brand Identity
Web Design
Interactive Design

Role
Lead Brand Designer

Scope
Illustration
Editorial Design
Product Marketing
Brand

Role
Lead Brand Designer

Scope
Product Marketing
UI Visualization
Web Design
Motion Design

view all

ABOUT

Designing brands for what’s next.

I'm a brand designer based in San Francisco.

I help technology companies turn complex ideas into clear, compelling brands—from visual identities and websites to illustration systems, product launches, and campaigns.

I enjoy building visual systems that are flexible enough to scale while still feeling distinctly human.

Outside of work I'm usually going for a little walk, playing JRPGs, or working on illustration projects.

Resume

SELECTED EXPERTISE Brand identity | Web design | Illustration systems | Creative direction | Campaign design | Design systems